A method to generate innovative ideas, focusing its effectiveness on understanding and solving the real needs of users.
Immerse yourself in a Business Office
Design Thinking
“Different companies are willing to hear your brillant ideas”
José Ramón MerinoCoordinator
Phases
Empathy
Understanding of the needs of the company and its environment.
Definition
Selection and specification of what adds value to the company.
Ideation
Techniques to generate and select the best ideas.
Prototyping
Presentation of proposals to companies.
Objectives
- Connect the professional and educational world
- Collaborate with companies in their social responsibility
- Enrich the commercial vision with the youth contribution.
- Apply innovative teaching methodologies
- Guide students towards a job.
- Promote an open and international mindset
Visits to companies of differnt sectors
Participating companies
